Alfred P. Sloan’s Vision … and Legacy In the beginning, there was Henry Ford. His two brilliant ideas: the Model T (standardization for the masses) and the River Rouge assembly line (mass production of that standard product, now known as “Fordism”) – both symbolize the start, early in the 20th century, of a technological economyContinue reading “General Motors, the Model 20th Century Corporation?”
Tag Archives: Harley Earl
Buick, Where Did You Go?
Buick has been a totem for the people of Flint, Michigan, General Motors, and many Americans of a certain age … for 120 years, but how much longer?
What Makes People Buy That Car?
Published May 2, 2019 in Warp & Woof What Makes People Buy That Car? Marketing Trends in the Auto Industry, a Photo Essay William Sundwick They were called “horseless carriages” for a reason. The earliest automobiles had open bodies fashioned from wood, sometimes with a folding top, like popular carriage designs of the time. Soon,Continue reading “What Makes People Buy That Car?”